Video Press Release Submission

Getting to the Top of Search Engines Through One Way Linking

One way links are links that point to your site from others, but which are not linked to from your website. Google and many other search engines include link popularity as part of the way they evaluate and rank websites. Links are seen as a positive "vote" towards the quality of the website. As such, the more links from other relevant websites to yours, the better.

Here are some of the ways to get one way links pointing to your website.

1. Writing Press Release 

Writing press release is an excellent way for you to get free publicity. Getting an article published is free. The publicity you receive by having your Press Release Submission published in a newspaper, magazine or website can be worth thousands of dollars in equivalent advertising space. Well written articles yield better results than advertisements and earn you respect from customers, who see you as an expert in your field.

So what exactly is an article???

An article is a short piece of information that aims to educate and inform people about something, which they may be interested in. They are usually between 500 and 3,500 words long and at the bottom of each article is a link to your website as well as a resource box about your company. give you an example, here is a copy of my resource box

By writing and distributing these articles you are sharing information, which displays your expertise and gains you trust and credibility. No amount of advertising can gain you either trust or credibility.

The best articles are 'tips' or expert pieces. People are looking for guidance and will purchase from experts who show them how to solve their problems.

Writing your own articles may seem to be a daunting task, but you can get your articles written by professional writers at very reasonable costs and then distributed by various online services, such as Submit Your Article or The Phantom Writers.

Also don't forge to set up "Google Alerts" so that you can see whenever your articles are published on various websites. The great thing about articles is that if your articles are well written they will spread virally, meaning that people will pick up the articles from article directories and include them on their website.

2. Videos

Over the last couple of years video has become a popular marketing strategy, as it can quickly generate traffic and interest. Unfortunately many people are still afraid to use it and think it's difficult to do. So now is the perfect time for you to get ahead of your competition.

One of the major advantages of videos to traditional written marketing is that it saves your visitors a lot of time understanding what is being offered and there isn't much effort required on their part. Start the video and everything is explained to them right there and then. Hearing and seeing you tell them about your products or services has more credibility and allows you to connect to your visitors on an emotional level.

Another great advantage of Video Press Release Distribution marketing is that if you use the right keywords in your video's tags, you have a much better chance of reaching high rankings in many search engines.

3. Submission to relevant directories & search engines

Your website should be submitted to as many directories and search engines as possible, especially those relevant to your country or industry.

4. Blogs

A blog is basically a journal that is available on the web. The activity of updating a blog is "blogging" and someone who keeps a blog is a "blogger." Blogs are typically updated daily or weekly using software that allows people with little or no technical background to update and maintain the blog. Blogs give you an increased presence on major search engines, like Yahoo! and Google. If you use Blogger (Google's Blogging Tool), every message you post creates a new page on Google so in a very short time you could have a lot of pages pointing to your website, bringing you lots of new visitors.

5. Media Releases

Having a story written about you and your business will not only bring you lots of new customers (at no cost to you), but will also provide you massive credibility. Stories about you in the media are far more believable, powerful and attractive than any ads you could possibly run. People will trust and respect you instantly. A media Free Press Release Submission (also called press or news releases) should provide enough details to be informative, but it should leave out just enough information to be tantalizing that the media person calls you to find out more.

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Optimize A Video Press Release Distribution

How To Optimize A Press Release With Video 

Audio interview contents

• Background Vocus/PR Web
• Advantages of having embedded video in a news release.
• The limitations currently with online video in news releases, and how they’re being handled.
• Video SEO Tips for online news releases. (Including client example.)
• The future of online video in news releases.

Advantages of video in a news release

According to a report by the  Free Press Release Submission Publishers Association, over 52% of viewers exposed to an online video ad then took some form of action (click on a link, visit a website, etc.) – a considerably higher figure than ads and web pages without video.

“Video has a very direct effect on what people do once they read your news. Video can be very action-oriented and action-driven, and it can have an impact far beyond what a text-only news release can offer.” Says Wei.

PRWeb and video: The economic advantage

PRWeb’s “Media Visibility” package includes the embedded video feature for $360 per release, a more economical approach than other major news wire services featuring online video. “With a traditional wire service, including video can go up to $3,000-plus.” Says Wei. “The Media Visibility package also includes guaranteed delivery to the top U.S. Newspapers, plus USA Today. The package also includes national coverage, traditional wire distribution, and more analytics functions for full report generation.”

PRWeb also has a “Featured Videos” section on its site, which simply showcases all the press releases that have a video embedded in them. Wei says this was purposely created because of growing interest by news gatherers for video content. “We actually get a lot of requests from bloggers and journalists that just want to see releases just with video.” He says.

How to setup your video in your PRWeb release

Rather than requiring the customer to host the video on their own server, PR Web simply links to your video already appearing on the most popular free video-sharing sites, such as YouTube and Google Video and Yahoo! Video Press Release Submission We allow the customers to simply host their video on these sites rather than us hosting it, and they just put in a little snippet of code, called the embed code… we actually just host the video that’s being shown on a social media site; we allow them to stream the video from there into the body of the news release.” Says Wei.

The requirement here is that a PRWeb customer needs to first set up an account with one of the partner video-sharing sites, and also abide by the editorial constraints of that 3rd party site. This “piggy-backing” solution does provide a more economical means of featuring video, but these economics do pose some limitations. The viewing quality will be typical of a video sharing site’s low bandwidth level meant for user-generated video rather than professionally-generated video; and there are no sharing features of the video from within the press release itself, which you could do on the original video sharing website.

RSS and Video in a news release

PRWeb distributes news releases through their RSS feed and their syndication partners, such as Yahoo! and Topix. Through XML technology, the feed is delivered through the text and the hyperlinks. But that leaves out some of the multimedia elements, including video. “When you’re talking about RSS, it’s a bit different because we’re delivering the headline, a brief summary of the story, and then a hyperlink back to the PR Web hosted version,” explains Wei. So people can always click the link in the RSS feed and see the full release on PRWeb with the full hosted content, including the video.

Online is two models. One model is, let’s get the content out there and create all these different versions of that content out there. Now when you do that, to a certain extent you actually convolute the quality of the original press release. The PRWeb Model is much more about trying to direct people back to the original hosted version on PRWeb.com, because that’s the version that our customers have control over, so that’s out we do it with RSS.”

Video SEO success – the Malibu Boats campaign

The key strategy behind a successful news release is making it go “viral” – i.e., getting others to widely distribute it for you. Wei shared the example of one of PRWeb’s customers, Malibu boats, and how just a single person on their staff was able to do a full-scale and highly successful PR Campaign with the PRWeb platform.

According to Wei, Malibu Boats’ PR Director did all these steps herself:

• Create a home-made style video of 3-minutes lengths, and upload it directly to YouTube.
• Went out and took pictures of the boat when they were out on the lake, and uploaded those pictures to Flickr.
• Drafted the press release with their other marketing collateral.
• Uploaded the press release and put links in the press release to the flickr images.
• mbedded the video that she had put on YouTube into that press release, and attached all sorts of images and other types of materials.

So what she actually did with the Press Release Distribution Service Canada is she made it a hub for all the different types of content around the campaign. “Instead of an isolated piece of content out there, it became a hub with hyperlinks – like spokes attached to these different social media sites, and the results were staggering.” Says Wei. “If someone came from YouTube, they would know that they could learn more by going to the news release. And if they’re in the News release, they can go to the YouTube page . Same thing with Flickr and their website, and so forth. Look at this as an opportunity to view a news release as sort of a gateway to other types of content you have out there – including your video and image content – and you’ll see some amazing results.

Video Press Release Submission

Video Press Release Submission Services Provide By Press Release Power

Press Release Power is quickly becoming a thing of the past in terms of the best ways to generate website traffic. Now, business owners are finding it easier than ever before to generate website traffic through press releases and video marketing. Both of these techniques allow you to reach millions of people at one time with your message and your information is almost guaranteed to be seen.

When you submit Press Release in a directory, they may or may not be read. With press release writing and submission your news worthy information will be shared with millions of people across tens of thousands of media outlets. Video Press Release Submission Internet marketers have found that a well written press release is the key to getting an online business off the ground. Business owners should start with a series of press releases which highlight the opening of a new online business. From there they can focus their writing efforts on specific products or services that are offered by the company. For the best results, businesses should submit at least two press releases per week. Over the course of one to two months, most businesses will see a substantial improvement in their website traffic.

Video marketing is a little different from other forms of media. You do not need a high tech video to attract new customers. Press Release Submission process of making slide show videos which are easy to create and allow the consumer to also get valuable information about a product is all that it takes to generate website traffic. These videos can be placed on the home pages of websites as well as in the top video marketing websites. By promoting the videos through social media fan pages business owner can start to generate website traffic.

Social media plays a vital role in generating website traffic for any business. Facebook is a powerful marketing tool that allows business owners to continually target their consumers quickly and efficiently. "Like" ladders are becoming an increasingly popular tool for building a customer base. In a nut shell, this form of generating followers is where a business joins a "like" ladder and "likes" all of the pages that are listed. Video Press Release Submission  post their business page on the wall of those pages and those pages like them back. Consistently doing this over the course of a few weeks can substantially grow your customer base. Let's say that you use this process for affiliate product A. Once your customer base has grown you can then tailor ads to just those fans of your one page to get them to like another page. This form of Facebook advertising costs a fraction of a penny per ad which is why it is so popular for internet marketers.

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